justine trieu is a product designer in toronto. her design approach is data-driven, leverages strategic expertise, and is executed with intentionality. she is a community leader, avid puzzler, and
lifelong creative.
FINDS JOY IN —
singing caraoke
morning matcha
playing volleyball
journalling
IBM — Product Designer, iX
june 2023 - present
EXPERIENCE
Designing for the sunset of Esso’s Speedpass+ app, ensuring a smooth transition for their 2M+ users. Support the visioning of digital strategies for prospective clients.
Epilogue — Lead Product Designer
nov 2022 - june 2023
Spearheaded the redesign of a core feature, leading the project from its conceptualization to successful implementation in collaboration with leadership.
Shopify — Product Design Intern, Growth
sept 2021 - dec 2021
Designed a crucial user flow of a signup experiment projected to increase key metric by +24k within the Growth team.
Survey Monkey — Product Design Intern
june 2021 - aug 2021
EDUCATION
Wilfrid Laurier University
sept 2018 - apr 2023
Championed a redesign of the Activity Log on the Enterprise Surveys team leveraging a new design system, conducting a research study with 5 participants, and adding improved functionality for tens of thousands of users.
Bachelor of Business Administration and UX Design
AWARDS
European Innovation Academy, 2022
Top 10 Finalist
Design for Change, 2021
1st Place + Audience's Choice award
Goldenhack, 2021
1st Place + Best Use of Technology
RUHacks, 2021
Top 25 and Best UI/UX
IKEA Sustainability Challenge, 2019
1st Place
